Follow This Simple Template To Write a Testimonial that Will Get Sales

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free template for easy customer testimonialsMost of us know what a testimonial is and how awesome they are at converting prospects, but do you know how to write a testimonial? I’m going to show you a simple template that will make writing effective testimonials super simple.

Nothing will generate new sales and leads for your business faster than word of mouth. When someone, especially a woman and a mom, finds a product they love and that works, they share it with everyone. Without knowing it, we create perfect testimonials all the time when sharing our favorite things with our friends, like a movie, a preschool, or new mascara.

A testimonial is a statement validating a product or service’s quality, performance or value.

Being able to write a testimonial is one of the most effective marketing tools.

In business, and especially in network marketing, we use testimonials all the time. We use them to sell our products and our business. When we use stories from real people, that a prospect relates to, our chances of them listening to us and buying go way up.

It’s easy to spot a testimonial and share it, but have you ever tried to write a testimonial? It’s harder than it looks. You know you love something, but it’s not always clear how to communicate that to someone else.

How to Write a Testimonial — Use this Template!

Let me show a template that will make writing your testimonials, or crafting your customer’s testimonials so much easier.

Answer These Questions

Here are the questions you want to answer when you write a testimonial:

  1. What was the problem you were trying to solve?
  2. Why did you choose this business to solve your problem?
  3. How did they solve the problem?
  4. What did you like about how they solved your problem?
  5. Was their solution unique?
  6. How did you feel about the overall experience?
  7. Would you recommend this business to others? If yes, why?

Fill Out The Template

Use your answers to the questions to fill out this template:

  • I chose [this product or business] because…
  • This [product or business] helped me by…
  • The result of [the product or business] was…
  • The thing I liked the most was…
  • The experience was…
  • I would recommend [the product or business] for people who want to…

That’s it! Now you have a beautifully written testimonial you can use to sell more products or promote your business. Use this testimonial template for yourself and with your customers. It will get other people excited about what you’re offering and increase sales. When you have some testimonials, read this —  5 Ways to Use Customer Testimonials to Drive Sales.

Try it today and post your testimonials below! I’d love to see yours and give you feedback, if that would help you. 🙂

If you got value from this post, please share it. Thanks!

Kari Baxter

Kari Baxter

P.S. If you’re interested in working with me, message me here.

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2 Comments

  • Oscar

    January 17, 2017

    Excellent article and a great way to demistify this. People get stuck trying to say something nice about products they like and want to praise. #awesome

  • Kari

    January 17, 2017

    Thank you, Oscar! I used to struggle writing testimonials, so this has been super helpful. Kari

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