You started a business because you wanted something out of it. Maybe you wanted a better way to make money. Some people join for the community and friends, to meet new people. Some people start a business for a new experience, a new challenge. Some people have amazing ideas they want to share with the world.
Starting a business is fun, but building a business is hard. There are obstacles. Sometimes we forget why we started or why we thought it was worth it. Money seems like a great motivator at first, but you have to stay connected to the deeper reasons you started in order to be unstoppable in your business.
Information, Knowledge, Tips, and Tricks
When we find our business hard or we want to get better, most of us think one of two things. Either “If only I was more motivated, I would really crush it in my business. I’m lazy and I need to get pumped up.” Or we think, “If only I had more knowledge, then I would know what to do and I would be amazing in my business. I need more tips, tricks, strategies, scripts, and courses.”
It’s exciting when we’re motivated and more knowledge is helpful, but we are often wrong about the reason behind our success or failure.
More knowledge won’t get your to reach out to prospects every day for the months and years that are required to be successful. It might help you for a few days, but you need something stronger to get you to implement that knowledge day after day.
Being motivated is important, but it’s like a cup of coffee. It’s temporary. Coffee isn’t the reason people get up and go to their jobs everyday. Coffee helps them get going, but it’s a bigger desire and a stronger vision that keeps people going to work for decades. (powerful motivators like family, paying the bills, social status, and deep human drives).
You need that stronger vision for your business. A cup of coffee or a motivational meme aren’t going to cut it. Think bigger.
Crafting Your Vision
A vision for your life and your business is required to pull you do the necessary activities for long term business success.
“Pain will push you until your vision pulls you.”
― Rev. Dr. Michael Beckwith
In the beginning, you might need money, or friends, or a creative outlet. That pain pushes you to look for new ways to make money, start a business, or join a team. Your pain can push you for awhile, but once you have some money or you’ve made a couple friends, you need a bigger vision to keep going. A vision of your purpose, your life, and the impact you want to make will drive you to take action. You’ll learn what you need to learn and you’ll DO IT. You won’t need a book or a video to be playing in the background to keep your motivation high.
I have nothing against motivational content. I love reading, listening to podcasts, and watching motivation videos, but instead of expecting those things to push you up the mountain forever, craft a vision that will fuel your fire. With a vision, your fire is already burning. Adding books, podcasts, and quotes will be extra fuel.
Who Do You Want to Become?
If you want to be unstoppable in your business, work more on your vision than you do on your education or motivation. Your vision is bigger than your “why”. It’s bigger than your goals. Vision is who you want to become, who you want to serve and why. Who are you going to help? Who’s lives are you going to change? Who will you impact? How will you impact them? Become the person who will do that.
- Are you serving moms who want to stay home with their kids? Think about those kids and how their lives will be better because their mom was home with them during the day rather than being with a daycare provider.
- Are you serving disable veterans? Are you giving them a solution and hope so they feel needed and fulfilled, rather than unappreciated and ostracized? Are you giving them a way to build a new life while they fight their demons?
- Are you showing a single mom a way out of a desperate situation? Are you helping her leave an abusive relationship? Can your opportunity help her stay (or get) off welfare and feel like a valued member of society? (not that people on welfare aren’t valued members of society, but often they don’t FEEL valuable or respected, whether it’s true or not).
These circumstances are real. These people are real. What’s your mission? Who are you helping and why? You might serve someone totally different. You might serve your own family. It doesn’t matter who you serve, but get clarity on who it is.
A big vision will drive you to success, more than a goal, like extra money or more customers. Hold your vision in your mind. Don’t think about it for 5 minutes in the morning, then struggle the rest of the day trying to motivate yourself. Hold your vision in your mind at all times.
“Every man is what he is, because of the dominating thoughts which he permits to occupy his mind.”
― Napoleon Hill, Think and Grow Rich
This is how to be unstoppable in your business. Decide what your vision is. Write it down. Be unstoppable today.
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Have an awesome day!
Kari
Kari Baxter
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